The mapping software market has grown to $21.21 billion in 2024, and businesses need platforms that actually work for their specific needs.

Companies process millions of location data points daily, yet many struggle with complex interfaces, expensive licensing models, and support teams that disappear after the sale.

The projected 16.8% annual growth rate through 2030 tells us something interesting about where business intelligence is heading, and location data sits right at the center of it.  

[Read more…]