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Q&A: Why are there two different ‘Clicks’ totals in my ‘Constant Contact’ email reports?

Posted on May 24, 2021

Question from Brian:  I started writing a blog offering wood-working tips a while back, and I really enjoy it.

I also recently started using Constant Contact to send out an email newsletter for the blog.

My goal is to eventually start earning a living from the blog and newsletter combo.

Overall I’m pretty happy with Constant Contact but I have a question about something in the reports.

[Read more…]

A real-world example of why you need to diversify your blog’s traffic sources

Posted on February 19, 2021

If you’re a blogger you probably know by now how important it is to diversify your blog’s traffic sources.

But just in case you don’t, a recent development in Australia vividly illustrates why you need to do that ASAP. [Read more…]

5 Ways to Increase Your Email Marketing ROI

Posted on April 10, 2020

Image courtesy of Pexels.

Email is one of the best marketing tools to invest in if you’re looking at it from a return on investment perspective.

That’s because when compared to many other marketing tactics, email stands out from the crowd.

In fact, when using email marketing, you should expect to see $32 for every $1 you spend.

That’s what makes email marketing so important to companies. It has the power to not only provide another touch point for your customers, but it also boasts a very impressive financial benefit as well.

If you’re looking for new ways to improve your email marketing ROI, you’re in the right place.

In this article, we’ll take a look at 5 ways that you can improve your emails to see an increased return for your investment.

[Read more…]






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