Are you wondering what you need to do in order to get your website on the front page of Google?
Most website owners ask this question and are driven by this precise goal when developing digital marketing and SEO strategies.
Luckily, the smart combination of different promotion tactics can help you hit the target, get on the first SERP position, and keep it in the long run.
If you want to get your website on the first page of Google, this post offers several simple, yet effective tips to reboot your Google results.
Here are 5 effective ways to reboot your site’s rankings:
1 – Fix Technical SEO Mistakes
An important point for promoting your site is to fix all SEO technical errors. The presence of technical SEO mistakes can adversely affect the promotion of the site. For example, if a page on your site takes more than 4 seconds to load, you can forget about the top place in the SERPS.
What’s more, there are additional issues you have to keep in mind, especially if you promote an eCommerce site. Non-optimized product pages and poor mobile experience are crucial mistakes to avoid. Also, discover more eCommerce SEO best practices and make sure to follow them.
However, if you have to promote an online learning platform, the core points of your attention can be a little different. Here, the user experience comes first, so read the full post to find out more tips and practices.
Next, proceed with an SEO audit of the site in order to eliminate all errors.
2 – Work Towards Attaining Backlinks
Backlinks are something that is relevant today when it comes to website promotion. They show search algorithms that the site is of high quality and authoritative, as other sources link to it. Therefore, it is worth implementing a link-building strategy to promote your site.
Yes, it’s more important than ever to attain backlinks to your site if you want the search engines to take is seriously and boost it in the SERPS.
For example, you could consider guest posting or distributing expert answers with a mention of your site on third-party platforms, and so on.
Note, that each method brings results in different time frames. Some allow you to get links immediately, and some work for the future. Therefore, it is recommended to pay attention to several ways to get backlinks so as to generate high-quality do-follow backlinks in the long run and a non-stop mode.
3 – Generate Quality Content
Without high-quality content, getting to the top is almost an impossible task. Search algorithms pay attention to how helpful a site is to its users in order to provide them with better results. For this reason, quality content is a prerequisite for any website promotion.
First, you need to generate SEO-optimized content. At the same time, we are not talking about keywords in every sentence, but the organic use of all elements of content promotion. Secondly, the content must be unique and well researched. Here are a few things to keep in mind when creating content:
• Generate only unique content
• Make it useful, use tips or DIY ideas
• Use stats and research
4 – Use the Skyscraper Approach
Also, one of the good ways to promote content is to use the skyscraper method. What is the point? The bottom line is to make the article better than the existing ones from the top.
Suppose you have to write an article on the topic “How to fix the roof yourself.” You need to type the key query and analyze articles from the top Google search results. As you understand, the first article from the rating is the best among the rest.
This approach will allow you to promote your site with content so make sure to always analyze the best articles of the competitors before creating your one.
5 – Create Unique Infographics
Unique infographics are another tool that will allow you to stand out in the rankings. The advantage of infographics is that this element can be applied to any type of content. Moreover, infographics are a chance to get backlinks in the future.
The matter is that unique graphic content is also another factor that search algorithms can look for. Also, infographics are a good tool for driving traffic. Users willingly share useful infographics on social networks and instant messengers.
As for getting backlinks with infographics, other writers can use your infographic in their content with a link to your site. As a result, you will receive backlinks. Therefore, the creation of high-quality and unique infographics is something worth paying attention to.
Use these tips to get your site to the top of Google results. With the help of these tips, you will be able to reach potential customers, improve user experience and, of course, move up in the rankings. However, make sure to work on SEO promotion day after day since this process should go on if you want to get stable results in the long run.